From newsletters to order confirmations, email is an increasingly important aspect of commerce. However, the e-business industry is still so inexperienced about email that even following these basic tips will put anyone ahead of most of the industry. Here are the rules and standards in writing effective emails.
Don’t recycle traditional direct mail copy. Even if [...]
Archive for November, 2008
How To: Effective Email Marketing
November 28, 2008
Posted in Uncategorized | Tagged: direct mail, drip marketing, email lists, email marketing, newsletters | Leave a Comment »
Optimizing Your Internet Marketing – 7 Factors
November 24, 2008
Great, you have a website – but how do you get people to visit it? And, how do you get them to do what you want once they get there? The answer: you need to optimize your site.
Internet marketing optimization – more commonly called search engine optimization (or SEO) – is a set of techniques, [...]
Posted in Uncategorized | Tagged: directories, internet marketing, keywords, meta tags, organic content, search engine submission, seo, websites | Leave a Comment »
